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Category: World Breastfeeding Week

  1. World Breastfeeding Week 2023

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    World Breastfeeding Week 2023
    The 1st-7th August is World Breastfeeding Week. Every year is a different theme, this year it's...
    “Enabling breastfeeding: making a difference for working parents.”
    Did you know?
    Workplace challenges remain the most common reason for women to never breastfeed or stop breastfeeding earlier than recommended.
    Parents need adequate time and support to breastfeed. Parents with less than 3 months of maternity leave reported shorter breastfeeding duration than those with 3 or more months of leave.
    A workplace needs adequate breastfeeding facilities to become a breastfeeding-friendly workplace. Only 42 countries mandate workplace breastfeeding facilities.
    Protecting, promoting and supporting breastfeeding addresses inequalities that stand in the way of sustainable development (source: WABA, 2023).
    Read more about World Breastfeeding Week here
    Objectives of #WBW2023
    Inform: Inform people about working parents’ perspectives on breastfeeding and parenting
    Anchor: Optimal paid leave and workplace support as important tools to enable breastfeeding
    Engage:  Engage with individuals and organisations to enhance collaboration and support for breastfeeding at work.
    Galvanise: Galvanise action on improving working conditions and relevant support for breastfeeding
  2. World Breastfeeding Week 2022

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    World Breastfeeding Week 2022 - From hotMaMa breastfeeding clothes
    Each year world breastfeeding week is celebrated front he 1st-7th August and aims to raise awareness about the amazing benefits of breastfeeding for both mother's and their babies.  It's now in its 30th year and run by run by the World Alliance for Breastfeeding Action, a global network of people and organisations dedicated to the protection, promotion and support of breastfeeding worldwide. Each year a different theme is set. Previous themes have included "A shared responsibility", "A healthier planet" "Breastfeeding as a key to sustainable development". This year's theme is "Educate and Support".  The aim is to strengthen the capacity of actors that have to protect, promote and support breastfeeding across different levels of society. These actors make up the "warm chain" of support for breastfeeding.  Target audiences including governments, health systems, workplaces and communities will be informed, educated and empowered to strengthen their capacity to provide and sustain breastfeeding-friendly environments for families in the post pandemic world.


    1. It promotes breastfeeding

      The week promotes breastfeeding and encourages women across the globe to breastfeed their children for a certain period.

    2. It recognizes the importance of breastfeeding

      The week aims to recognize why breastfeeding is essential for newborns as well as their mothers. It also reveals the advantages of the process.

    3. It provides knowledge regarding breastfeeding

      During World Breastfeeding Week, several facts regarding breastfeeding come to the forefront, including what a nursing mother should eat, when she should feed the child, etc.

  3. World Breastfeeding Week 2020

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    Blog wbw 2020

    Set every August for the first seven days of the month, World Breastfeeding Week aims to highlight the huge benefits that breastfeeding can bring to both the health and welfare of babies, as well as a wider push for maternal health, focusing on good nutrition, poverty reduction and food security.  #WBW2020 will focus on the impact of infant feeding on the environment/climate change and the imperative to protect, promote and support breastfeeding for the health of the planet and its people. 

    The event is organised every year by the World Alliance for Breastfeeding Action (WABA), a global network that aims to protect, promote and support breastfeeding around the world. Along the way, it works with the World Health Organization and Unicef to get its aid to the right people in the right communities.  Having the right breastfeeding support can be key to to a positive breastfeeding experience.  If you live in the UK click here to see some of the breastfeeding support networks in your area.  Read more anout WBW2020 here